Chamber Business Training Academy has teamed up with Nexus Sales Consultancy to offer businesses a unique opportunity to review and strengthen their commercial operations through a comprehensive Sales Health Assessment.

Much like HR, Health & Safety, or Finance departments are routinely audited, the Sales Health Assessment provides an independent review of a business’s commercial processes, from pipeline management and CRM accuracy to sales conversion rates and strategic alignment.

The review covers areas such as:
  • Sales objective alignment
  • Problem identification and insight
  • Sales channel optimisation
  • Gap closure strategy
  • Execution and progress tracking
  • Performance tuning and feedback loops

Each audit is tailored to the specific industry, with past reviews supporting manufacturers, service providers, e-commerce companies, and more. Businesses receive not only a detailed diagnostic but also an actionable roadmap for long-term growth.

Bespoke Training to Close Commercial Gaps

Once the Sales Health Assessment has been completed, Nexus works closely with each business to deliver customised action plans targeted at the areas where they are underperforming. This ensures that the insights uncovered during the audit are translated into practical improvements. This can cover sales techniques, account management, bid writing, CRM usage, skill set optimisations and other key commercial functions. By combining the audit with targeted solutions, businesses are equipped not just to identify gaps but to close them effectively and sustainably, driving both short-term results and long-term growth.

Mark Greenhalgh, Commercial Training Manager at Chamber Business Training Academy, commented:

“At the Chamber Business Training Academy, we’re always looking to bring fresh and valuable opportunities to our members. Partnering with Nexus Sales Consultancy to deliver the Sales Health Assessment adds something completely new to our training portfolio. It means businesses in our network can access an independent commercial review that identifies gaps and provides clear, practical solutions for growth. It’s an exciting addition to the support we already offer.”

Philip Walker, Founder and Managing Director of Nexus Sales Consultancy, added:

“We are delighted to be partnering with the Chamber Business Training Academy to introduce the Sales Health Assessment to local businesses. Too often, sales performance is left unchecked compared to other core business functions, yet it is central to sustainable growth and business longevity. This partnership allows us to provide organisations with a clear, independent perspective on their commercial operations and, most importantly, a practical plan to strengthen them. By working together, we can ensure businesses not only uncover the areas holding them back but also take the right steps to close those gaps and achieve long-term success.”

Results in Action: What Clients Say

Businesses that have already taken part in the Sales Health Assessment are seeing real-world benefits:

Aaron L

“We knew that our sales performance wasn’t delivering the growth which we had anticipated, so we requested a Sales Health Assessment from Nexus Sales Consultancy, which provided us with independent data, sales operation overview and a solutions road map to ensure we saw growth in the right areas. We have since been able to open up a new sales channel, which has been very lucrative, bringing in new automation into our CRM to help aid efficiencies and also maximise the skill sets of the team members we have. We will be continuing to use Nexus Sales Consultancy to develop and maximise our commercial arm for the foreseeable future.”

Simon C

“When we first met Nexus Sales Consultancy, we mentioned that our ambitions were to be in a high street brand within 5 years but wasn’t sure on how to open up the sales channel as it was new for them, how to maximise the opportunity operationally and also what would be needed from marketing. Nexus Sales Consultancy provided us with all the data which outlined that we were in a better position than we thought to cope with the size of the larger opportunities than we initially thought, and within 6 weeks of being provided with the solution plan, we were sat with a high street retailer which will hopefully complete within the next 6 weeks.”

Nexus brings expertise across Sales, Account Management, Bid Writing, and Business Development to ensure that each business walks away with a practical, independent plan to boost commercial success.

For more information about the Sales Health Assessment and how it can benefit your business, please contact:

Mark Greenhalgh | m.greenhalgh@chamberelancs.co.uk

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