Sponsors of the Accrington Food Festival Simon Jersey are inviting you to join their Ride To Rio challenge at the festival on Saturday 4 June.

Simon Jersey, which has recently revealed the suits it is creating for Team GB to wear during Rio 2016, will be encouraging local people to join them on the journey to the Olympic Games. It will have two exercise bikes at the Food Festival, within the Arndale Centre, and will be encouraging visitors to help pedal the 9,395km between Accrington and Rio. Festival visitors can also have their picture taken with some of the stars of Team GB thanks to Simon Jersey’s selfie wall.

Simon Jersey is creating the suits Team GB will wear at formal events before and after Rio 2016. It is also creating the outfits Team GB will wear in the closing parade of Rio 2016, set to be seen by a billion people worldwide.

The first 20 people to either get on the bikes or have their picture taken at the selfie wall will receive a collectable pack of Team GB bahia bands. Bahia bands are a Brazilian tradition, worn around the wrist for good luck. Specially branded ones will be available in the run-up to the games so people can show their support for Team GB.

Simon Jersey is also providing branded uniform for Accrington Food Festival staff including aprons for the chefs giving live cookery demonstrations. Celebrity chef Richard Fox will don his apron in the kitchen theatre from 10am, when he will cook up his Yorkshire puddings with a spicy twist.

Simon Jersey is also providing high visibility vests for the event team from Scott Dawson Advertising, organisers of the food festival.

James Saunders, Simon Jersey managing director, said:

“We love to support local events where we can, and Accrington Food Festival is a great opportunity for local people to join us on our journey to Rio 2016. We’re looking forward to meeting lots of our neighbours and telling them more about our plans.”

Michelle Tunstall, Simon Jersey’s Marketing Manager, added:

“We have already ridden 3,293km on our Road to Rio and look forward to continuing our journey with visitors to the food festival and Simon Jersey employees. Why not join us to help complete our journey?”

The Mayor of Hyndburn Councillor Tim O’Kane has completed a stint on one of Simon Jersey’s Road to Rio bikes. He said:

“This pedalling lark can get you down a bit, but more power to Simon Jersey! Come and see them in the Arndale at Accrington Food & Drink Festival and help them on their road to Rio.”

Accrington Food Festival will take place on Saturday 4 June in the heart of the town. Over 75 stalls of food and drink producers will showcase the very best of the region’s food. Plus stalls selling foods from Malaysia to Mexico, India to Italy and Africa to the Caribbean will add a truly international flavour, and a continental food market will bring speciality foods from across Europe to the heart of East Lancashire.

There’ll be cookery demos from celebrity chef Richard Fox as well as local restaurant chefs, plus a children’s cake decorating competition.

Free transport to the food festival is available from pick-up points around Hyndburn on board a classic 1968 Leyland Titan double-decker bus.

Full details of the event on Saturday 4 June – also featuring a World War 2 re-enactment and static Spitfire display – are available at www.accringtonfoodfestival.co.uk.

Festival programmes have also been delivered to around 30,000 local homes.

You can also keep in touch with news from Accrington Food Festival on the event’s Facebook page, or follow @accringtonfood on Twitter and Instagram.

For more information about Simon Jersey, which is celebrating its 45th anniversary this year, visit www.simonjersey.com.